The MBA in Retail Management is tailored for professionals aiming to build a successful career in the dynamic and customer-focused retail industry. This program provides a comprehensive understanding of how to manage retail operations, optimize consumer experiences, and drive sales performance across various retail formats—ranging from physical stores to e-commerce platforms.
Students explore essential topics such as retail merchandising, inventory control, consumer behavior, retail analytics, visual merchandising, pricing strategies, supply chain coordination, and digital retail transformation. Emphasis is also placed on strategic decision-making, staff leadership, customer relationship management (CRM), and the integration of technology in the retail environment.
Graduates of this program are well-equipped to take on roles such as Retail Manager, Category Manager, E-commerce Specialist, Store Operations Manager, and Retail Marketing Strategist. The MBA fosters an innovative mindset and data-driven approach to help students thrive in both domestic and global retail markets.