Bachelor of Arts in Marketing

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The Bachelor of Arts in Marketing prepares students with foundational knowledge in market research, consumer behavior, branding, and digital marketing

strategies. Graduates develop creative and analytical skills to design effective marketing campaigns and drive business growth in diverse industries.

Eligibility:

Have a minimum HND Level 5 or equivalent, or a Higher Diploma, Advanced Diploma, Associate Degree, or equivalent to Year 1 and Year 2 (university level study) in the field of Business and/or Management, or an area of study that matches their BBA Top-up specialization.
Be proficient in the English language.
Possess a high level of motivation and self-discipline. knowledge and skills.

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